THE GANG’S ALL THERE: SWATCH X PEANUTS COLLECTION SWATCH WATCHES ARE TAKEN OVER BY SNOOPY, CHARLINE BROWN, WOODSTOCK, AND THE REST OF THE PEANUTS GANG
THE GANG’S ALL THERE: SWATCH X PEANUTS COLLECTION SWATCH WATCHES ARE TAKEN OVER BY SNOOPY, CHARLINE BROWN, WOODSTOCK, AND THE REST OF THE PEANUTS GANG
BIEL, NOVEMBER 2021
Get ready for good vibes and a colorful adventure with the new Swatch X Peanuts collaboration. Featuring Charles M. Schulz iconic characters, the collection is bursting with imagination and great moments from the Peanuts comic strip, delivering fun for the wrist that's guaranteed to being out people's inner child.
With almost 18,000 strips, Peanuts is one of the most popular comic strips of all time and a staple in pop culture. Schulz’s stories blend childish concerns with adult realism to inspire generations with its much-loved Snoopy, Charlie Brown and Woodstock characters. Everyone can identify with or know at least one of the Peanuts gang – and that’s a huge part of its enduring appeal.
Swatch enjoyed every second of this collaboration from revisiting Peanuts comic strips to creating six designs that celebrate the loveable quirks and personalities of the gang. The watches arrive in sharp silhouettes and bright colors that are true to the brand’s DNA, but it’s the attention to detail that takes this collaboration to the next level. There are specific references to the Peanuts comic strip and witty features that only reveal themselves upon closer inspection, such as the baseball and catcher glove on the First Base watch hands.
The Gent and New Gent glass and case are made from biosourced materials, while the silicone bracelet on each watch features the Peanuts logo on the loop. Each style comes in a specially designed packaging, and those fans collecting all six watches can get their hands on a bespoke frame to display all the watches together.